The newest steaming app to hit the internet is the long awaited Disney+, when this was first announced many people (including myself) thought this translated to the full Disney catalogue being released to the public. As many of us found out this was not the case. When I was growing up Disney would “open the vault” and release old footage of theme parks, imagineers, and shorts that had not been available to the public every couple years. I thought Disney+ was the permanent opening of this vault but it is has limited content currently. Though my expectations were not fully met the app does provide many great features but truthfully it is far from perfect.
For me its too much Nostalgia to handle, I grew up on cartoons; especially the Disney classics (Dumbo, Lion King, Aladdin, and Jungle Book). Marvel has always been a part of my life, I can still remember rushing home from grade school so that I could catch the X-Men cartoon on Fox followed up by Spiderman. The same goes for Star Wars, I remember when A New Hope was rereleased my dad took me to the mall to see it and honestly my life was never the same. Disney is well aware that many of us have experienced similar childhoods, it may have been their business plan all along to monopolize the story telling industry so that they could one day sell it all under one unified Umbrella. The App’s digital quality is astute, I was completely satisfied with its HD output. To be able to watch Marvel, National Geographic, Star Wars, The Simpsons, and Disney honestly boggles my mind. This is the result of masterful marketing and high stakes negotiation. My friends that have kids say that it is the perfect app and has everything that they need to settle the little ones down. The only original content I have watched is The Mandalorian, which I find to be excellent but the verdict is still out until the season is over.
Wasn’t the whole point of these apps to cut the chord and pay less for cable? It seems like all of these companies have created their own new digital channels that have unique original content that have forced us to diversify . One of Disney+’s saving graces is the fact that it includes ESPN & HULU, which does make this purchase make much more economic sense.
According to Tech Correspondent Matt Bravos (Former Q.A. Analysts at Fox & Neversoft) “The App is still young, the user interface and functionality are not maximized yet. There are still a lot of bugs and needs to improve to become more intuitive. I thought since they bought Fox Network groups who make good apps like (Fox Now, FX Now, & Nat Geo), Disney + would follow suite and create something similarly sleek.”
The App doesn’t have everything, the vault is incomplete currently but Disney will be rotating it’s content so user’s don’t lose interest and keep coming back. This is my biggest gripe, I get that many movies still have deals and contracts with other sites but when you have a purse the size of Disney’s I am sure they can pull some strings. Also this is not the case with all content that is not up yet, why not just give us what we all want?
Disney + is a lot of fun and has a ton of content that was not available before without individual purchases of each show or movie. That being said I personally wish they dumped more into the catalogue but from a business stand point I get where they are coming from. The app is currently not perfect but good enough to use most of the time. Even though it bugs out every once and while the bottom line is the Disney+ has all the good stuff.
The biggest thing Disney is selling is comfort, most of these shows/movies remind of deep childhood memories and times where the world seemed simpler. They have hung their hat on encompassing everything in the entertainment industry and it just keeps paying off. I am currently happy with the App but I do see the glint of it wearing off for me once The Mandaolian Season 1 is over. Time will tell.